By LYNET IGADWAH
The survey conducted by the United States International University Africa (USIU-Africa) and the US Embassy shows that low middle-income earners spend up to three hours on social media on a typical day.
Majority of individuals in this category spend their time on YouTube, Instagram, and WhatsApp.
They are followed by middle-class earners who spend up to an hour daily and prefer LinkedIn, Twitter, Yahoo, and Snapchat.
According to the Kenya National Bureau of Statistics (KNBS) Statistical Abstract, middle-income earners are those paid between Sh50,000 and Sh99,999 per month…read more>>