Thursday, May 2, 2024

Key Strategies To Prepare Your Startup For Financing

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By JOHNSON KARIUKI

WeeTracker in its Venture Investments Report 2018 reported a 300 percent increase in the total funding of startups in Africa in 2018 as compared to 2017. The number of deals also increased by 127 percent in the same period.

Kenya was ranked by the same report as the third favourite investment destination in Africa, behind South Africa and Nigeria.

While the statistics indicate an increased appetite for investment in African startups, most entrepreneurs at the various stages of the growth of their businesses still cite funding as one of the hurdles. The funding stages span from the conceptual point, where the entrepreneur is developing the idea, to the exit stage where the startup is offered to the public through an IPO or sold to a strategic buyer.

Having worked with numerous startups at various stages of financing, a few initiatives can be employed to mitigate common challenges that affect startups’ readiness for financing…read more>>

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