Technology Will Transform Face Of Enterprise In Africa

By Mbugua Njihia

Often the pursuit of an economic activity has one agenda in mind, which is getting a return, hopefully, one that exceeds the costs of production or creation.

Those who figure out this path to profitability at scale are often celebrated as captains of industry, delivering value to their shareholders and in some cases back to the community through well-positioned corporate social investments.

No one faults this status quo, but with the unit economics and strategies for realisation of profit in place, I find it refreshing that a growing number of entrepreneurs with technology-inclined businesses are thinking about greater impact in their societies, even casting those visions further afield to cover the larger continent, a step up from dynasty-driven entrepreneurs gone before.

No sector is immune to the fresh charge of ideas powered by technology, disrupting business models, supply chains, distribution, and even production.

What is different, perhaps from the disposition of the many of the founding teams who have grown in the age of the fledgling internet in Africa with access to information, is a sense of the larger opportunity and attendant responsibility that comes with building a business…Read more>>


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