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The plastic pollution problem: lets change the tide

The rich and enormous natural resources of the Earth have been amongst the most strategic assets for both human well-being and development. Our oceans and its sea life are considered to be one of the key resources that make this planet habitable for humankind. Moreover, in Kenya, for example, are our marine and coastal environment vital for economic, social and cultural contributions as these regions are sources for fisheries, food security and a growing stream of tourism.

Currently, the number of endangered animal and plant species in the world is higher than ever before. Our oceans are facing threats of resources depletion and climate change, and the list of ocean animals that are endangered and on the edge of extinction has never been this long. Further damage to the natural resources and a further decrease in biodiversity due to overexploitation of resources, pollution and climate change, will not only impact businesses and thus Africa’s further economic development, but it will also have far-reaching consequences on the quality of life of the people.

A plastic pollution problem 

In addition to these human-caused problems of overexploitation and climate change, our society has been facing another problem. Over the past 50 years, production and consumption of plastics have continued to rise globally. In addition, the UN states that 8 million tons of plastic waste is dumped into our oceans every year. This pollution has been causing serious consequences for marine life. All over the world, more and more animals are being washed ashore, who died because they got entangled or suffocated in the floating plastic. It is even stated that by 2050, the problem will reach a point when plastic will outweigh fish in our oceans.

Plastic is not only a threat to sea life, a recent study has also revealed that plastic pollution has ended up in the human food chain. In the water, the plastic is broken down in micro-plastic particles, which eventually end up in our diet, be it through fish or tap water. The consequences of this phenomenon are yet unclear, but it might be obvious that this does not contribute to our health and well-being.

That action on tackling this problem is required, is finally getting more attention worldwide. The UN Sustainable Development Goal 14: Life Below Water, encompasses ten targets focused on conserving and sustainably using the oceans, seas and marine resources for sustainable development.

A solution to the plastic pollution

Despite that this plastic pollution problem is growing, various developments and actions have been taken to beat this problem and address SDG 14. Whereas the EU just voted last month to ban single-use plastic by 2021, the Kenyan government took drastic measures in August 2017 and imposed a ban on all plastic bags and set high fines to people breaking this law.

Not only the governments are taking action, businesses realize that addressing this plastic problem is creating a win-win situation. Adidas, for example, has been partnering with an organisation that collects plastic from the oceans, resulting in a launch of trainers that are made out of recycled plastic. Next to that already 1 million shoes from recycled plastic have been sold so far, the company now takes the combat against plastic further by committing to only use recycled plastics in all their products by 2024.

Next to larger businesses, also entrepreneurs have acknowledged this problem and few have taken this opportunity to come up with inventive solutions. Six years ago, at the age of 18, the Dutch Boyan Slat came up with the revolutionary idea to build an enormous floating barrier that could collect ocean litter. After a successful crowdfunding action, his company The Ocean Cleanup was founded.

This year, at the beginning of September, six years later, his ideas came into action after years of research and testing. Currently, his Ocean Cleanup System 001 is floating in the Great Pacific Ocean and the largest ocean litter collection process has started. Despite the challenges he and his team are facing since the first results have come in, The Ocean Cleanup team is determined to combat the setbacks and believe that they can achieve their mission.

Another great local example of an entrepreneur that came up with a win-win business model in which trash is turned into treasure, is the KCIC incubated start-up Mega Gas that creates clean cooking fuel out of plastic.

Individual actions matter

Nevertheless, you do not have to be an entrepreneur or a business manager to be able to make your contribution to reducing or tackling this problem. Individual actions, large and small, make the difference. Stop buying that plastic lunchbox every day, chose to carry a water bottle and refuse plastic straws, because together it will make a difference and the change starts with you.

Combating Climate Change: Hope Lies Ahead

What does 2019 have in store for the global climate?

Weather patterns in countries around the world caught many by surprise. Kenya, for example, usually starts of the year with high temperatures. Surprisingly we have had a bit of light showers, cloudy skies and some chilly breeze. This is just an example of the manifestations of climate change we will be experiencing, all caused by human activities.

The Reality

Not only weather patterns have changed over the decade. Sea levels have been rising, glaciers have been melting and greenhouse emissions are at the highest level in history. 2018 recorded extreme weather occurrences globally, from wildfires in the US, typhoons in South East Asia to drought in the UK and heat waves in Northern hemisphere that caused wildfires in Sweden. Scientists went ahead to call for curbing measures warning that the temperature is steadily rising. The heat wave was the fourth hottest wave ever recorded. Climate change has spared no country. The effects being felt by people across the globe, leading to disrupted national economies, rise in cost of living that is still costing both communities and countries.

The UN Intergovernmental Panel on Climate Change recently released a report signalling that we have 12 years to mitigate climate change. The report tried to weigh what it would look like for us if temperatures rose to 1.5C. Nevertheless, the urgency of why we should maintain the global warming temperatures below 1.5C. seems to have not been grasped yet. As an individual, you will not notice the drastic change of temperature. However, the changes soon will be felt widely. It will further exhibit the mass die-off of coral reefs, rise in sea levels, extinction of some species both on land and in water and in some cases cause an increase certain species.

Steps taken to Mitigate and Adapt to Climate Change.

Nevertheless, not all is doom and gloom, and most of the time the negative news on sustainability overshadows the positive happenings. Since 2015, global leaders have been working on achieving sustainability on 17 different pillars, framed as the Sustainable Development Goals. SDG 13: Climate Action showcases combatting climate change, so that our planet may incur fewer pessimistic impacts on frequency and intensity of extreme weather events, on security of resources, ecosystems, biodiversity, food security just to mention a few.

To further put SDG 13 into action, all countries globally signed the Paris Agreement at COP21 in 2016. At that time, countriesagreed to limit the global temperatures below 2 degrees Celsius. When President Trump decided to withdraw from the Paris agreement 2017 it was, and still is, feared that his actions may in the future affect the achievement of SDG 13 due to the USA’s dominance in the world economy, particularly in the manufacturing sector. The industrious country has recorded high Co2 gas emissions this year after three years of decline.

Despite the fact that Trump withdrew from the Agreement and the countries’ emissions increased, his actions caused a reverse effect and did not stop various states from implementing policies to help mitigate and adapt to climate change. U.S leaders came together to form the U.S Climate Alliance after President Trump’s withdrawal from the Paris agreement to continue upholding the objectives of the 2015 agreement.

But not only leaders in America have taken action. Last year, China showed the world that they are determined to reach the targets, as they took a huge step by deploying 60,000 military personnel to reforest land on 6.66 million hectares of land. This was in addition to the reforestation of 338,00 square kilometres reforested in the past 5 years.

Costa Rica took a progressive step  by being the first country worldwide that committed to become completely carbon-neutral by 2021, in addition to the fact that the country has been running on renewable energy sources for 99% since 2014. New York plans to divest its pension funds from fossil fuels to pull $5 Billion on investments from oil, gas and coal.

Israel pledged to eliminate the usage of coal, gasoline and diesel by 2030. The Energy Minister citing that within 12 years Israel will be fully relying on natural gas.

The pace of quickening adaptation efforts is increasing at a fast rate. The world has shown that it has the technology needed to combat climate change and the combination of wind and solar energy to pass 1000 gigawatts equivalent to 1600 Coal plants induces the certainty of this conclusion.

In Africa progress has been made on climate change mitigation. Here in Kenya, county governments such as Machakos County have integrated the adaptation measure into the County Government Development Plan creating awareness to the community on the importance of mitigating and adapting to climate change.

It is clear that economical scalable solutions exist to enable countries to take a step toward achieving resilient and low-carbon economies. Therefore, despite the setbacks and the negative news that dominates the headlines,we should not lose focus on the positive things that are happening out there. Let’s make 2019 the year that we focus on that, and keep striving to make things better.

Yes, we can grow the economy while fighting climate change. Just look at California

One of Trump’s main arguments for repealing Obama-era environmental regulations is that they hurt economic growth.  In addition to his recent rollback of vehicle emissions standards, Trump now wants to essentially make it easier for companies to release methane into the air in the name of saving the oil and gas industries. However, as industries whose profits reach billions of dollars per year, they are not exactly in peril. If Trump really wanted to see growth and innovation in the country, he would look within his own borders and follow the example of California.

Groundbreaking climate change legislation in California 

The fifth largest economy in the world, the state of California has actively been pushing for more renewable energy. California committed to following the Paris Agreement when Trump decided to pull out of it, and in doing so has recently enacted powerful legislation to curb greenhouse gas emissions. Just last week, Governor Jerry Brown signed an executive order calling for the entire California economy to become carbon-neutral by 2045.

According to the Paris agreement, the whole world must become carbon-neutral by 2060-2070 in order to keep global temperature increase below 2°C; by pledging carbon-neutrality by 2045, California is showing itself to be a leader in fighting climate change and can provide an example for the rest of the world to follow.

California reduces emissions while boosting growth

Such bold steps to lower greenhouse gas emissions are happening as the state’s economy has been growing. Specifically, since 2001, emissions have gone down by 12% while the state’s GDP has grown by more than 80%.

The renewable energy sector in particular has been thriving.Solar energy alone employs nearly 250,000 Californiansand in 2017 provided 10% of electricity in the entire state– up from 0.5% just 7 years prior in 2010. This is on par with nationwide trends which show that most new jobs in the energy sector are in renewables.

Despite population and job growth, statewide demand for electricity has not risen at quite the same rate. From 2000-2016, population rose 15%, job growth increased 13%, while electricity consumption only grew by 9%. In fact, California has the lowest per capital electricity consumption in the state. 

Furthermore, both the public and private sectors have made investment in green technologies a priority. From 2007-2009, the state granted the highest number of patents for clean tech in the whole country. Additionally, Californian venture capitalists have demonstrated their interest in renewable energy, even though it is typically assumed that venture capital is ill-suited to the long-term nature of such investments. These investments have allowed for innovation in the field of clean energy technology. Added to the presence of Silicon Valley- a hub of cutting-edge enterprises and skilled labor-, it has allowed the state to develop energy sources such as hydro, wind, and solar.

Thus, reducing greenhouse gas emissions not only does not spell death for the economy but can in fact spur it. 

Move forward, not backward, to realize economic growth

It is clear that economic growth is driven by innovation. Old, polluting energy sources may have boosted growth when they were considered new in the 20thcentury, but in 2018 it’s time to approach the economy with a 21stcentury mindset. While Trump might be worrying that more regulations hinder economic expansion, places like California have shown the opposite to be true. Policy that strives to mitigate climate change can in fact spur on innovation as entrepreneurs and established businesses seek to stay competitive and comply with the law.

Earlier this year, California surpassed the U.K. to become the 5thlargest economy in the world. With a GDP of more than $2.7 trillion, policies such as Governor Brown’s are key to confronting the catastrophic effects of climate change while enhancing growth. If only Trump would realize that, perhaps the rest of the country could be on the same path to sustainable prosperity.

Curving out a Sustainable Future with Green Bonds

As the consequences of global warming are multiplying across the globe, green bonds have become popular among several nations as a leading means of mitigating the impacts of climate change in accordance with the Paris Agreement. Africa has not been left behind in this wave of initiatives aimed at building green bonds as an enabling path towards enhancing the transition to a sustainable and prosperous economy.

In Africa, Nigeria issued its first sovereign green bond in December 2017- the first one in the African continent. In Kenya, the Green Bond Program which was established to develop a domestic green bond market is on progress under the leadership of the Kenya Bankers’ Association, Nairobi Securities Exchange Climate Bonds Initiative and Financial Sector Deepening Africa, in collaboration with the Dutch development bank FMO and the International Finance Corporation.

According to Climate Bonds Initiative, the green bond market has grown significantly in the past few years, with the market commencing in 2014 when USD37Bn was issued. In 2017 issuance reached USD162.5Bn. This momentum has been persistent with over USD419Bn in green bonds currently outstanding. There are projections for issuance to reach USD200-225Bn in 2018.

Before delving deeper into what the future holds for green bonds and other sustainable finance instruments, let us examine the meaning of green bonds. Climate bonds are fixed-income financial instruments created to fund projects that have positive environmental and/or climate benefits. Overall, green bonds are regular bonds with one distinguishing feature: proceeds are earmarked exclusively for projects with environmental benefits, mostly related to climate change mitigation or adaptation but also to natural resources depletion, loss of bio-diversity, and air, water or soil pollution.

Green Bonds in Africa

Johannesburg Stock Exchange (JSE) has an established Green Bond segment established  to unlock the investment potential of green infrastructure, technologies and services. Growth point Properties was the first corporate in South Africa to issue a green bond in JSE in March, 2018. The R1.1 billion ($94 million) Green Bonds issued by Growthpoint will be used to fund the green buildings and green initiatives in South Africa.

The Kenya’s National Green Economy strategy postulates that Kenya needs approximately $24Million to kickstart the transition to sustainable economy in sectors such as afforestation, renewable energy and public transport. The Green Economy Strategy and Implementation Plan (GESIP) identifies green bonds as one of the channels for raising funds required to support this transition. A new study commissioned by Strategic Business Advisory (SBA) in partnership with the Kenya Bankers Association revealed that Kenya’s demand for climate-friendly bonds will accrue to KES 91 billion in the next five to 10 years. This opportunity will attract major investments in transport and agriculture with the biggest green-financing demand within that period being bus rapid transport (BRT) in Nairobi and Mombasa with the projection that it can raise up to KES 36 billion.

Benefits from Green Bonds

Despite the increase in uptake of Green Bonds across Africa and the world at large, little is known about the impact of these bonds. Do they have the ability to yield positive environmental results? Are they beneficial to the issuing companies? Well, I can confidently respond to these questions with a conclusive yes.

In her analysis of 217 corporate green bonds issued by public companies globally from January 1, 2013 to December 31, 2017, Caroline Flamer discovered that they lead to positive stock market reaction, improved financial and environmental performance, an increase in green innovations, and an increase in stock ownership by long-term and green investors.

  1. Improved financial performance to the issuer

Firms that offer green bonds realizes a 2.4% increase in long-term value as measured by the ratio of the firm’s market value to the book value of its assets. Again, issuers of green bonds attract more improvement in operational performance as measured by the return on assets as compared to firms that issue non-green bonds.

  1. Improved environmental performance 

Many studies firms tend to easily balance financial returns with environmental benefits after issuing green bonds. A recent study shows that the environmental performance score of the issuers rose 6.1 percentage points on the Thomson Reuters’ ASSET4 scale. The firms also indicated a reduction of more than 17 tons of CO2 per $1 million of assets. Moreover, this enhanced their reputation which attracted strong investor demand.

  1. Increase in ownership by long-term and green investors

Corporate green bonds attract investors who are concerned with  the long-term and sustainability. Issuers of green bonds are more oriented to the longer time horizons hence benefiting from the shares of long-term investors. The Green bonds also enables such investors to benefit from hedging against climate policy risks.

Overall, there are indications everywhere that green bonds trigger a positive market response, helps investors to balance financial returns with environmental benefits, satisfy Environmental, Social and Governance (ESG) requirements for green investment mandates, improves investor diversification and attract buy-and hold investors.

Despite the significant promise held by green bonds as an emerging impact investment instrument in corporate finance, there are some barriers that need to be addressed to see its growth in Africa. The need for an enabling policy environment in majority of African countries is a concern, inadequate data on sustainable investment opportunities and technical know-how is a key hindrance to the scaling up of the green bonds market in the continent.

Social or Mission-Driven Enterprises: The Solution for Africa’s Problems In 2019

Private sector and market driven interventions will definitely play a key role in the economic development of the African continent. The traditional private sector intervention has played a significant role in the development in Africa especially where the business models allows for benefit sharing with other stakeholders. 

The matter is, however, complicated when it relates to provision of social or public good. In most instances the citizens’ as well as the private sector has expected this to be provided by the government. Unfortunately, this has not been the case due to limited resources. 

To bridge the gap, the emergence of social/mission-driven enterprises has been on the rise and have a huge potential in moving developing countries to development and at the same time solving those challenges being faced by such developing countries. 

There has been a huge global movement toward impact investing which is giving rise to social enterprises aimed at solving the challenges that will have been resolved by government on market-based approach. Impact investing in Africa remains nascent and has the potential to resolve the African challenges especially in health, education, social services, provision of energy etc. and at the same time contribute to the continent’s economic growth and development objectives. This will be going a long way in replacing official development assistance (ODA) which has predominately been the source of development finance in the continent.

In the past the continent was focused on official development assistance (ODA) from developed and other emerging markets, to meet the basic service needs of their populations. Due to the uncertainty faced by the global economies, it is expected that ODA will no longer be the major source of development financing in developing countries. 

Private sources of capital will play a larger role where it will be used to improve access to social services in Africa. In other ways as noted above, ODA will be more innovative and will be based on market based approach which will be more efficient and effective. 

In the last decade, there has been a significant increase in the private financial flows to Africa as the traditional ODA declines. This will mean that there is need for the African Governments to provide the relevant space to attract even more private funding and especially where those funds will be able to provide for the public goods in a market-based approach. 

This will, in turn, be of help in addressing the socio-economic challenges by providing market-based solutions that address the priority areas such as health, education, water and energy supplies among others. 

Impact investment has the potential to fill in the above space and to complement public spending and ODA. This will be achieved by bringing in private sector capital and skills to reduce African economies’ vulnerability to external shocks, providing a market-based solution to address socio-economic needs. 

In some instances, there will be need for allowing ODA and other public funds flows to focus on addressing social needs for which there is no viable market-based solution.

In other words, the room for ODA is not completed vanished only that it will become more innovative and in fewer and fewer cases it will be done on a non-market basis.

Now and in the future Africa, long dependent on aid, will instead rely on investment to fuel its growth. Rapid growth is expected, because of the rise of the middle class, stable governments, urbanization, and improved infrastructure. Both large-scale institutional opportunities and smaller-scale opportunities for direct investment will be prevalent in the future. 2019 will present a good year for the continent to encourage more social enterprises and mission driven investment with the aim of resolving some of the challenges that the continent is faced with in a more market-based way. This call for innovative financing, innovative business models and innovative technologies.

 

Re-Thinking Our Economy: Leaning on a Circular Economy Model

By the year 2050, world population is expected to reach almost 10 billion people according to research by the United Nations. In addition, it is projected that more people will join the middle class resulting in enhanced human well being globally. Despite these improvements in socioeconomic and demographic developments and their associated benefits to individual prosperity, humans will have to exert further pressure on the limited and already depleting natural resources to keep the status quo.

Additionally, calculations reveal that with the current way of global production and consumption patterns we already need 1.7 planet Earths and humans’ ecological footprint is only projected to increase. From these numbers,it becomes evident that society needs to find responsible and sustainable ways to meet individual needs, establish economic growth and secure the demands of future generations, all within the ecological boundaries of the planet. Thus, this requires us to rethink our current economic models.

Sustainable Development Goal 12 for Responsible Consumption and Production

The urgency to reduce our ecological footprint through changing current production and consumption patterns is formulated in Sustainable Development Goal 12: Ensure Responsible Consumption and Production. SDG 12 is one of the 17 Sustainable Development Goals, which is a framework that can be considered as the world’s strategy to address the global economic, social and environmental challenges our planet is currently facing.

With the forecasts of a rising world population, an acceleration of global development and the related rising demand and usage of resources, SDG 12 underlines that business, as usual, is not an option for a sustainable future. More and more businesses have become aware of these sustainability issues and along with increased societal pressure, corporations have started to explore alternative ways of doing business.

The pursuit of businesses towards more sustainable business practices and processes has led to the emergence of new and innovative sustainable business practices and models, including the circular economy business model.

Moving from a linear to a circular economy

The circular economy framework is an alternative to the common, traditional linear economy, and requires a shift from a ‘take, make and dispose’ economy, to a ‘reuse, redesign and regenerate’ production model. In this latter model, waste streams are considered as input for new products and processes.

The circular economy model follows the following three principles:

  1. Design out of waste and pollution
  2. Keep products and materials in use
  3. Regenerate natural systems

Moreover, this economic model is a response to the worldwide growing waste streams and the increasing pressure on natural resources. By circulating resources again and again through closed loops, the maximum value of resources is extracted.

Upcoming circular business models are turning trash into treasure

The circular economy model has been researched and praised already by many organisations in developing countries, especially within Europe. Nextto that, it has become part of various corporate strategies and has been adopted in numerous business models.

Global sportswear company PUMA is one of the companies that has been experiencing with circular product lines a few years ago. They launched a certified Cradle-to-Cradle product line, which included a shoe, shirts, a jacket and a backpack. The shoe, for example, is entirely made from organic cotton, linen and bio plastic, which PUMA promises to shred and compost it when customers recycle the shoe.

In contrast, this new economic model just started to gain attention in Africa with the launch of the African Circular Economy Alliance at the end of 2017, initiated by Rwanda, Nigeria and South Africa in cooperation with World Economic Forum and Global Environment Facility. This alliance was started to fast-track the adoption of the circular economy model here in Africa. There is a lot of potential in Africa to adopt a circular business model, as waste management in many countries is still an issue, making it a perfect chance to deal with this challenge.

Why We Need More Women Sustainability Leaders

Women and girls are disproportionately affected by climate change, especially in the developing world. Yet, they account for only a small portion of the top leaders in the sustainability space.

Women and climate change

With the increased likelihood of severe storms that climate change brings comes the fact that women and children are 14 times more likely than men to die in natural disasters. Women who do survive storms have a harder time bouncing back afterward than men; even in the U.S., women were significantly less likely than men to maintain their pre-hurricane employment after Hurricane Katrina.

Women are also the primary members of the family tasked with fetching water as well as wood and charcoal for cooking. As climate change threatens the availability of these resources, women may end up spending even more hours than they already do in trying to acquire these basic necessities.

Female leadership 

Yet, there is a global lack of female representation at the highest levels of climate change decision-making, including in governments and in private corporations. In Kenya, women only make up 20% of high-level corporate leadership– and this number was the highest in the survey of 12 African countries carried out by the African Development Bank (AFD). Additionally, of all the current heads of state in the world, only 15 are women; in parliaments worldwide, women constitute just 23% of policymakers.

Even in the nonprofit sector- traditionally thought to be female-dominated- has primarily male leadership. In the U.S., although women make up 75% of the NGO workforce, only 18% of the largest nonprofits’ CEOs are women, and they earn about 8% less than their male peers.

Do women care about sustainability more than men?

That women consist of the majority of NGO workers is a reflection of the fact that women tend to care that their jobs make a difference in society. Research shows that women are more likely than men to accept lower pay for a job that would make an impact. Women are also more likely than men to take action when it comes to sustainability. For instance, at work, 19% of men compared with 28% of women surveyed said they have contributed to a Green Team or other environmental effort. Off the clock, they are also more likely than men to volunteer or donate money to a charitable cause. Overall, the data suggests that women are driven by their values and belief in themselves that they can and should make an impact on the world.

Incorporating more female leaders on corporate boards is a way to ensure that the company will tackle more sustainability issues. In fact, for every additional woman appointed to a corporate board, the possibility of a business organization being sued for environmental offenses is reduced by 1.5%. However, becoming sustainable does not just help with liability issues- it can also boost profits. Companies with active climate change plans obtain an 18% higher return on investment than companies who don’t. That number boosts to 67% when compared with companies who refuse to disclose their emissions.

Women bring a unique voice to the table 

In addition to issues of sustainability, having more women board members is good for companies’ overall success. According to a report by Morgan Stanley, “more gender diversity, particularly in corporate settings, can translate to increased productivity, greater innovation, better products, better decision-making, and higher employee retention and satisfaction.” The key, though, is that there is more that just one woman on the board- research suggests that a minimum of three are needed to make a tangible difference.

Women have a unique perspective when it comes to climate change. By bringing their voices to the table, companies can ensure that they are addressing the true needs of those who will be affected most by rising temperatures. Furthermore as head of consulting at Kenya Association of Manufacturers, Joyce Njogu, said at our recent Sustainability Trends Breakfast Meeting, “Since women tend to care more about products and be the primary shoppers in the family, they need to be represented at the board level to make decisions for sustainable manufacturing.”

An inspiring list of “46 Sustainability Leaders (Who Are Also Women)” shows us some women in the field who are already making a positive difference. Through active training and recruitment of women in the sustainability field, we can help to ensure both a healthier planet and a more profitable private sector.

Sustainable Entrepreneurs- How They Research, Will Change Whom They’ll Become.

“I believe in innovation and that the way you get innovation is you fund research and you learn the basic facts.”Bill Gates”

Access to information is an essential element for efficient and sustainable management of sustainable enterprises. With the majority of African startups opting to explore green business ideas and the social impact space, it is correct to view the sustainable enterprise sector in Africa as rising. However, from my experience, that is not the whole story.

The development of sustainable enterprises is viewed as one of the most effective ways to tackle climate change in Africa. However, good information affects business operations in enormous way. For medium sized or smaller enterprises in the sustainable enterprise sector, access to information yields both direct and indirect benefits that are essential in generating revenues and producing sustainable results demanded from such entities.

Following my work with sustainable entrepreneurs in Kenya, I have come to the conclusion that for an enterprise to survive and thrive, it must have a clear understanding of its business competitive edge.  The entrepreneur must also understand the workings of his processes more than his competitors. Such level of understanding requires a deliberate and focused intention to expand the organization’s knowledge base.

Winning in the age of Information

In this era of rapid technological change and numerous consumer choices, the need for information literate business managers has never been more important. Again, success is not only about accessing the information but also entails the ability to critically assess and ethically employ that information to solve a customer or operation-related problem in the business. To achieve this consistently, an entrepreneur must embrace a spirit of inquiry, and the perseverance required to improve her business operations and processes.

In as much as we live in the “age of information” with research revealing that more than 70% of Kenyans having access to internet, this ease of access to information does not necessarily mean that all of it is worthwhile or even practical. With billions of information out there, digging out high-quality information is becoming harder than ever. Therefore, the sustainable entrepreneurs that are seeking to improve and keep up with the pace of evolution in renewable energy technologies and businesses must be willing to invest the resources and time required to access and use the information.

Establish a unit dedicated to Research

Practically speaking, it is advisable for sustainable enterprises to have a unit responsible for creating new scientific knowledge based on their research. The unit should also provide technical assistance and advice for production and quality control. In the long run, their combined effort should contribute to new product development in the organization. Unfortunately, majority of sustainable enterprises in Africa do not have any form of R&D units. The sustainable entrepreneurs must, therefore, make an effort to seek and hire individuals who can understand and easily adapt in this era of sustainable transformation. Such individuals with strong analytical, critical thinking and problem-solving skills can function as a reliable resource for enhancing an organization’s access to and use of critical sector information.

Naturally, sustainable enterprises with a keen desire to improve their business process are most likely to seek these kinds of information: the rates of output in the production process, variation in the cost of production, machine efficiency, staff reorganization, training needs, changing regulatory landscape, Production process, alternative supply lines, shifts in policy, investor characteristics, technology transfer, innovation, etc.

As revealed by the examples above, information sought by an enterprise can take many forms- it may be internal to the firm or relate to the external environment in which the enterprise operates. Enhanced access to information and associated utilization of the same is critical in fostering truly sustainable enterprises that can compete effectively. Sustainable entrepreneurs in Africa should make a concerted effort to invest in research and embrace adaptability to keep up with the challenges in the modern business environment

Leverage Gender Equality to Achieve the Broader Agenda 2030

Yesterday the world marked the Day of the Girl Child themed “With Her: A Skilled Girl Force”. The message by UN Secretary-General Antonio Guterres notes that multiple barriers including systematic discrimination pose a threat to today’s 600 million adolescent girls- yet they are the largest generation in history with a vast source of ideas and solutions to key global challenges. Well, the global 2030 agenda presents us with a scorecard for evaluating our progress in empowering girls in pursuit of SDG 5 on Gender equality.

Gender equality is key to addressing the unfinished business of the Millennium Development Goals (MDGs) and accelerating global development to Agenda 2030. A closer look at the SDGs actually reveals that many of targets complement SDG 5 and underscore the role gender plays in addressing stark economic, social and political disparities. 17 goals, 169 targets, 232 indicators with 54 indicators are gender specific, is the scope of the 2030 global development agenda. With 54 indicators in the agenda both as a goal (SDG 5) but also as a vital component of achieving progress across all the other sustainable development goals, gender is an integral part of the global development agenda. SDG 5 address challenges such as violence against women, gender wage gap difference, discriminatory laws, and rights. Well, it’s a milestone, but will only be significant if it’s realized. Fulfilling the 54 indicators is the best chance the world has in realizing the most pressing challenges of our time- conflict, climate change, economic crisis.

Reflection on the Current Gender Parity Scenario.

An examination of the SDGs through a gender lens reveals that women’s equal participation contributes directly to multiple SDGs including; food security and nutrition (SDG 1 & 2), health services and care (SDG 3), Education (SDG 4), Affordable and Clean Energy (SDG 10, Economic Growth and Development (SDG 8), climate change (SDG 13), community conservation and preservation of biodiversity (14), peacebuilding (SDG 16).

To many, it may sound a cliché that “If you empower a woman you empower a nation” but in reality, women are economic agents. Women are key contributors to economies as producers of food, managers of natural resources, caretakers of children and the elderly, entrepreneurs and employees in businesses, and as significant contributors to building the resilience of communities to climate change and disaster.They are greatly responsible for securing food, water and energy and sustaining their families- which means that they are intricately linked to the environment. Since the availability of natural resources is being threatened by climate change, women who are disproportionately affected are as well active in adopting adaptive and mitigation strategies, making them unequivocal agents for SDGs 13 & 14. A research by FAO suggests that if women have the same access as men to productive and financial resources, education and services, and income opportunities, agricultural yields and output would increase and the number of poor and hungry people would be significantly reduced.

Women even play an important role in ensuring the realization of SDG 16- Peace, Justice, and Strong Institutions. One prominent example was the recent peace negotiations in Colombia to end the civil war between the leftist paramilitary group FARC and the Colombian government. As women were severely affected by this conflict through displacement and sexual violence, it was a landmark that this was the first country to create a gender subcommittee in internal conflict negotiations. They also included a gender-focused section in the final agreement. The executive director of U.N. Women released a statement calling this “an opportunity to transform the status of women in Colombian society through fundamental structural change.”

We have to recognize that society cannot develop – economically, politically, or socially – when half of its population is marginalized. A change of attitude that recognizes women and girls as equal partners and valuable contributors to sustainable development as opposed to “beneficiaries or “vulnerable” is a must to harvest their capacity to contribute to the achievement of the SDGs.

Sustainability Reporting: Necessary For Brand Reputation

It has become increasingly popular albeit mandatory to communicate an organization’s sustainability performances. All kinds of stakeholders are calling for accountability thus prompting companies to release annual sustainability reports that reflect their corporate environmental, social and governance (ESG) performance into their decisions.

Corporations are seeing the value of sustainability reporting for its direct operational impact. Measuring and reporting on ESG performance and commitments is, therefore, more than a promotional exercise: an organized and structured effort in accordance with Global Reporting Initiative (GRI) guidelines generates the very information needed to establish credibility, improve efficiency and reduce risk.

Equally, organizations are quickly learning that there’s more to the picture than operational results. As growing and established brands, they should be aware of the value of perception to a company’s reputation and overall competitiveness. To be a market leader today, it is important to communicate your commitments behind your performance and not just the performance alone.

Reputation has a powerful effect, both positive and negative.  For example, Apple has maintained a successful brand reputation that some of its operations in China were generally overlooked. They were partly able to weather the widely reported issue on factory working conditions in China by launching sustainability and energy efficiency projects in the country, by building 2 solar plants and thus increasing use of renewable energy in the manufacturing plants. They were named the greenest tech company in the world, 2015 by Greenpeace.

On the other end of the spectrum, multinationals have been called out in the media to discontinue the use of palm oil in their products. The production of palm oil has been associated with widespread deforestation in the once vast rain forests of Indonesia. This has led to the displacement of orangutans from their natural habitats and led to the loss of over 100,000 orangutans in the last 16 years. This comes after these multinationals pledged to end of deforestation through sustainable palm oil harvesting by 2020.

The recent outrage on the role of multinationals in acquiring sustainably produced palm oil arose after Greenpeace exposed palm oil companies that are subsidiaries of the Roundtable on Sustainable Palm Oil (RSPO), having caused massive destruction to the rainforests in Papua. Unilever, Mars, Nestle and PepsiCo are among those that purchased palm oil from these subsidiaries. Despite them coming forward and promising to take appropriate action, it will be near impossible for them to claim that the palm oil they used is 100% sustainable.

Another important factor that organizations should not overlook is the practical implications of their sustainability reputation or lack of. When hiring talent or retaining staff a lot of consideration goes into whether your company is a good corporate citizen. This will attract better talent to your organization. Investors will also put a lot of consideration into your business as you present yourself as a low-risk operation and thus give you easier access to capital. These go far beyond a “green” reputation among stakeholders.

With consumers, clients and investors looking towards indices and performance reviews in choosing brands, organizations will have to prioritize their sustainability reporting to survive. It will not only generate positive interest for the organization but also provide insight into the successes and shortcomings and thus will be able to aide in determining which operations and practices will need to be improved on.

*****Sustainability Reporting Standards help businesses, governments and other organizations understand and communicate the impact of business on critical sustainability issues. Some examples of sustainability reporting standards are the world’s most widely used Global Reporting Initiative (GRI) which has been in use since the late 90’s, Sustainability Accounting Standards Board (SASB) updated their guidelines in November 2018. The Sustainability Development Goalsare a monitoring mechanism that corporates can use to benchmark with other companies. The United Nations Global Compact initiative website holds the largest database of corporate sustainability reports